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May22
Business and Professional Bloggers Needed for Dartmouth Study
Dr. Nora Barnes, the director of the Center for Media Research at University of Massachussets Dartmouth, is looking for business and professional bloggers to complete a three page survey (Word Doc) for a study on blogging that comes from bloggers themselves, rather than consultants.  She explained to me that she chose not to use polling software in order to facilitate a real conversation between herself and the study participants.

According to the website:
Each semester, Marketing seniors (in the Marketing Research course) and graduate students work with the Center for Business Research on a major project. The students work in 3-4 person teams, and each team handles a client arranged by Dr. Barnes. A research study is designed, a survey instrument drafted, and, with approval by the client, data collection begins. The data is then analyzed with statistical software packages and presented in a clear, full-color, 50-80 page report. Dr. Barnes leads each team directly, supervising and approving each and every step of the project.
These projects are often done for specific businesses and they have some very nice testimonials on their site as well.

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» report compiles good blogging advice for businesses and nonprofits; as always, beware of absolute truths from studio 501c
A University of Massachusetts marketing professor has published an interesting report based on a survey of bloggers. Behind the Scenes in the Blogosphere: Advice from Established Bloggers contains useful information, and I recommend it if your nonprofi... [Read More]

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